ISRAEL 
HIGH-TECH & INVESTMENT REPORT

from the October 2021 issue


AgTech co FieldIn raises $30m

The company's operating system provides recommendations for supporting crop health and yields, improving sustainability, and boosting overall efficiency and profits.

American-Israeli AgTech startup FieldIn has announced the completion of a $30 million Series B financing round, led by Fortissimo Capital, with the participation of Zeev Ventures, ICON Accelerator, Luxembourg-based Maor Investments, and Akkadian ventures. Existing investors Terra Ventures, Gal Ventures, Germin8, and Mindset also joined the financing round to bring Fieldin's total fundraising to $55 million. The funds will be used to scale up Fieldin's agricultural operating system.

Fieldin's agricultural operating system (AgOS) empowers commercial farmers to adapt to a rapidly changing environment, using real-time data and performance management tools to digitize operations. The AgOS leverages machine learning and AI to provide custom recommendations for the management of key work processes, supporting crop health and yields, improving sustainability, and boosting overall efficiency and profits.

The Fieldin platform evaluates and manages the entire growing cycle from planning to execution, including equipment, workers, materials, and more. Sensors are installed on tractors, machines, and farm implements (such as sprayers, harvesters, and mowers), turning all operational equipment into ‘smart' machines. Data from operators and the field are transmitted in real time to the Fieldin platform for analysis. Aggregated data and dashboards create visibility and insight for key farm decision-makers, strengthening accountability, precision, practices, and results.

The company's technology is already deployed in 5 of the 10 largest farms in California and supports more than 20% of global almond production. Major client Olam, one of the leading almond growers in the world, uses the platform to reinforce its sustainability programs and maximize productivity. Other Fieldin clients include Taylor Farms, which grows 30% of the lettuce consumed in the U.S., and California Olive Ranch. Fieldin delivers an estimated 25% improvement in farm productivity across its client portfolio.

Fieldin was founded in 2013 by Boaz Bachar (CEO) and Iftach Birger (COO), both of whom have a family background in Israeli agriculture. The company has operations in San Jose and Fresno, California, an R&D center in Yokneam, Israel, and an office in Mildura, Australia.



Reprinted from the Israel High-Tech & Investment Report October 2021

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